Chipotle CFO: 'Just Getting Started'
Chipotle CFO Jack Hartung was a guest on CNBC's “Mad Money” and told Jim Cramer the restaurant chain's momentum in loyalty is “just getting started.” He said there are 8.5 million people who signed up for loyalty benefits and the company plans to make full use of it.
The executive said Chipotle hasn't “really monetized” its user base. The company plans on offering a personalized program where it can communicate on a “one-to-one basis.”
Chipotle's Quarter Review
Chipotle's fourth quarter signals the chain's ongoing momentum remains in place, according to Credit Suisse analyst Lauren Silberman. Most notably, same-store sales grew 13.4% and accelerating for the eighth consecutive quarter despite facing tougher compares. The company also took advantage of 8% traffic growth and 5.4% average check growth to lift margins by 220 basis points to 19.2%.
“CMG's industry-leading and traffic-driven SSS demonstrates momentum across the business, with a multitude of sales drivers in early innings supporting our expectation for ongoing outperformance,” Silberman wrote in a note.
Wedbush analyst Nick Setyan said multiple takeaways from Tuesday's report can serve as drivers for a …
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